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Social Media
Social Media Marketing is the easiest way to generate word of mouth sales. Treat people right and they’ll love you forever.
How NOT to use Twitter Hashtags
The Twitter Hashtag #smallbusiness strikes again with yet another lesson that we can all learn. Hashtags are a way for people with similar interests to discuss the same subject and share valuable information with people in that space. Being that we’re a Small Business Marketing firm clearly we’re interested in information pertaining to #smallbusiness. Today’s ...
5 Small Business New Years Resolutions
As we get ready to ring in the new year – Small Businesses have the opportunity to take a look back at both their successes and mistakes from the previous year. It’s important to continue those successes and to fix the mistakes. I’ve decided to come up with a list of 5 New Year’s resolutions ...
6 Steps to a More Marketable LinkedIn Profile
Overall, LinkedIn is the best social media platform for entrepreneurs, business owners, and professionals. Unfortunately, your LinkedIn profile may not be helping you to create those connections. 6 Steps for LinkedIn Step 1. Revisit your goals. Step 2. Layer in your keywords. Step 3. Strip out the clutter. Step 4. Reintroduce your personality. Step 5. ...
5 Essential Parts of A Facebook Fan Page
Facebook Fan Pages are a great way to stay in touch with the old and come in contact with the new – customers that is. I decided for this Social Marketing Monday I would give you the 5 essential parts of a Facebook fan page. I’ve taken a screen shot of a Facebook Fan Page ...
LinkedIn – How to increase your Connections
LinkedIn is not always the most spoken of social networking site but it’s revenue numbers speak for themselves. For Business owners and marketing professionals it’s a great way to reach out to those you currently do business with and to extend your network to other groups and professionals. Personally I am a member of many ...
Why Facebook works
Last night, while watching the movie “The Social Network” I got inspired. Mark Zuckerberg and Facebook have completely changed the way that we as humans connect with each other. I started thinking to myself what really makes Facebook – sure Facebook is cool – but why is it cool? What makes people so attracted to ...
A Lesson in How NOT to use Social Media – Blackberry Edition
As most of you know Blackberry recently released what they are dubbing “The world’s first and only professional grade tablet” in the Blackberry Playbook. I must first preface this article by saying that I own both the Blackberry Torch and the Blackberry playbook – I wouldn’t want someone to think that I have a particular ...
The Noob Guide to Internet Marketing (Info Graphic)
Check out the Noob Guide to Internet Marketing info graphic brought to you by Unbounce. Thanks to my buddy Chris “Yeeples” Welsh for pointing this one out to me. Also, thanks to the orginail posters of this info graphic.
Involver Launches SML – Social Mark-Up Language
Involver – The social media marketing company has launched something that they might be worth a shout. They recently launched a new technology SML or social mark-up language. This new technology promises to give us the non-developer types the ability to create high quality content on their social media pages. The overview page doesn’t offer ...
Calling All Small Business Resources – Submit Yours Today
eSpire Marketing has recently launched the Small Business Resources Center. This section of our website is dedicated to resources and tools that are available online for small businesses to improve their marketing skills and website performance. Visit the small business resources section and you will see some of the resources that I’ve already added to ...
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