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The Case for Social Media: Small Business Edition

The Case for Social Media: Small Business Edition

In order to appreciate this article; please allow me to give a little background about myself. Upon graduating from college I moved to Chicago, IL, a big transition from Olean, NY. One of the things that I quickly noticed in Chicago was that competition in every industry was stiff it didn’t matter if the service ...

Facebook is the New Open ID

With so many people integrating Facebook connect to thier websites the question that comes to mind is; Has Facebook become the new open id? I would argue that it is quickly becoming so. Facebook has become such a part of the way people interact online, that many websites are integrating Facebook connect to their site. ...

Trust in Social Media is the Key to Higher Revenue

IMG_0002.JPGTrust and transparency are the key to raising your revenue. I don’t know about the rest of you but I have certainly noticed a huge number of websites, applications, and blogs integrating facebook connect to their sites. Why is that? Well it’s simple really, everyone is finally cayltching on that social media is here to ...

6 Steps to Successful Social Media Buzz

So you just set up a Facebook page for your company, now what? Just because you set it up doesn’t mean that anyone knows (or cares) that you are on Facebook. You need to promote your social media campaigns just as you would promote a new product for sale. Generally when you’re promoting a new ...